The missing discovery call

The Curious Case of the Missing Discovery Call

A Sherlock Holmes Sales Mystery By Dr. John H. Watson Holmes was standing at the window, watching the rain carve rivulets down the glass, when the call came. “A most troubling disappearance, Watson,” he murmured, not turning. “A person?” I asked. “A practice.” Moments later, we were in a cab bound for the offices of a firm recently restructured by …

Rising Above AI Mediocrity

AI has made average look acceptable. The best sellers will be the ones who use it to enhance and share their thinking, not replace it. AI has changed the sales landscape, but not always in the way we expected. It’s made the average seller look better, faster, and more professional. Emails are smoother, proposals look sharper, and presentations are neatly …

The Future of Selling in an AI World?

Following on from my post about buyers, now it’s the sellers turn. How is AI going to impact sales and are we ready for the challenge? We’ve already seen that buyers are using AI to do the research, compare suppliers, analyse ROI, and even challenge what sellers tell them. So how can sellers respond? Here are just some of the …

What is going to change in B2B buying as AI gets more involved?

I was having exactly this conversation a few days ago with a colleague and I thought it was worth sharing our thoughts. The short answer is, a lot. AI is already reshaping B2B buying, but the next couple of years are going to accelerate those changes. Buyers aren’t waiting for salespeople to educate them anymore. They’re using AI to scan …

Are you and your Sales Team under Price Pressure?

Under Pressure: Why Price Pushback Isn’t Just a Procurement Problem Buyers are under pressure. From tariff uncertainty through supply chain volatility and budget freezes. And then there’s procurement stepping in earlier, pushing harder, and asking tougher questions. And the pressure the buyer is under doesn’t stay on their side of the table – it lands squarely on yours! Your sales …

Quality vs. Quantity in Sales Pipelines:

Why Quality Always Wins In sales, the health of your pipeline often determines the health of your business. But when it comes to building that pipeline, there’s a common debate: should you focus on quantity or quality? While having more opportunities might feel like a great idea, it’s the quality of those opportunities that truly makes the difference between mediocrity …

Sales Pipelines a Little Blocked?

Sales pipelines are often ineffective, filled with opportunities that aren’t going anywhere, no clear follow-ups in place and no real indication of when opportunities will come to fruition. Reviewing sales pipelines is an important task, but what are the steps that need to be taken? Pipeline management plays a critical role in effective sales forecasting. Accurate forecasting depends heavily on …