helping you grow your business

Over 80% of training initiatives fail because there is no on-going coaching. Coaching is the Key to Building Better Business

Through remote or face-to-face coaching, I will work with you to understand your issues and agree on the best course of action for you and your business.

Image

The Benefits Of Value Coaching

Let’s face it, we’re not born with all the knowledge and skill we might need for the jobs we do.  It has to be learned and practiced. Training helps to make sure we have the necessary information.  Coaching then enables the behavioural change that may be required and helps unleash our potential.

Like a sports player needs a coach to guide them in their sport, I am here to guide you on your Value Journey.  With many years of knowledge and experience I can help you develop the skills and capabilities you need to feel confident in your customer conversations.

Whether it’s for you or your sales team, I can help you build your knowledge, skills and confidence and transform the way you sell.  The coaching is highly flexible.  From remote coaching by phone, zoom or your chosen platform, to face-to-face coaching. From one-to-one coaching to the group approach offered by the 12% Club, the approach is tailored to meet your specific requirements, so that we can focus on the issues and challenges that are important to you.

Many of my clients recognise the importance of follow up after training and have coaching as part of their own personal and business development activities.

If you would like to discuss your coaching needs – either for you or your team - book a “sales strategy meeting” with me today. During the call, we will discuss and understand the issues you would like to address, define your ideal objectives, discuss possible hurdles you may encounter and agree on the best course of action for you and your sales team. Give me a call TODAY and let’s get started!

Book a Call TODAY

Discover Our Books

Learn More About Our Books
Image

Value-Based Pricing

Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value

Purchase on Amazon
Image

The Challenge Of Value

How to drive up the value of your products and services and make a lot more profit

Purchase on Amazon
Image

Seven Challenges Of Value

Discover the secrets of customer value, build your revenue, improve your margin and enjoy a lot more profit

Purchase on Amazon

What Our Clients Say?

“An instant change in approach”

“An instant change in approach”

David Ballach, Sales Director, Euroclad Group

We engaged Mike to spend some time with our sales team to give them an insight into creating a value proposition and be able to enhance their relationships with customers. Mike has a great approach and works with people to identify where they can improve their business relationships without radically changing what already works for them. He is a great listener and takes the team on a journey with him which is great when working with a team of very experienced professionals who are looking for areas of improvement as opposed to a "teach how to sell" approach. The structure of his courses are manageable and can be worked into daily schedules with the minimum of disruption. We have noticed an instant change in approach from all of those who attended the course and his ongoing support through the 12% club will ensure that the benefits he has brought to us will be embedded and long lasting. I would definitely recommend him and his services if you are looking to enhance the quality of your commercial team.
“Highly Recommend “

“Highly Recommend “

Gavin Power, Sales Director, FläktGroup

My team has just completed Mike’s 5 session online value challenge. If you are looking to truly understand your customer’s needs and solve them in a meaningful way, I would highly recommend this and Mike’s methodology and value-based system.
Moved from a Price to a Value Focus

Moved from a Price to a Value Focus

Gary Nel, CEO / Founder, GN Surveys

I can’t speak highly enough of the training we had with Mike. The 5 online sessions completely changed our approach to sales. Added to the passion we have for our business it has totally disrupted the way we used to sell. We have moved from a price focus to a value focus so now not only are we delivering great customer value – we’re getting paid for it!
“Mastering the Value Challenge”

“Mastering the Value Challenge”

Noor Ali, Group Business Development Director, Lucideon

In our experience at Lucideon, Mike’s “Mastering the Value Challenge” programme offers an excellent way to access Mike’s unparalleled knowledge on value development and value retention in a simple, bite-sized format that allows people to learn at their own pace and in their own time. Having used Mike’s in-person training expertise on several occasions we find Mastering the Value Challenge is both a great compliment to this and also makes an excellent stand-alone introduction to the mysterious subject of Value.
“Mike’s Commitment To Helping People Really Makes The Difference!”

“Mike’s Commitment To Helping People Really Makes The Difference!”

Pamela Lake, Managing Director, Lake Associates

Mike Wilkinson is an inspirational coach/trainer and connects exceptionally well with his groups who respond so well to his style and energy. His commitment to helping people and their teams/companies transfer the skills/concepts from the classroom into the workplace really makes a difference so that real change does actually happen. I very much respect and enjoy working with Mike whose unending energy is truly contagious.
“As A Pricing Director, It Was Very Useful To See The World In The Sales Force Eyes!”

“As A Pricing Director, It Was Very Useful To See The World In The Sales Force Eyes!”

Mårten Hedberg, Pricing Director, CPG Europe

I had the great pleasure to listen to Mike at a big pricing conference in Copenhagen! Mike is a fantastic speaker and combines great story telling with learning insights. For me as pricing director it was very useful to see the world in the sales force eyes. Mike revealed many eye openers for me and I felt motivated and energized! I really hope to get the opportunity to interact with Mike on more occasions in the near future!

Create Outstanding Customer Value
and Become More Profitable!

Book a FREE meeting today and see how your business can benefit from the power of value!

Book A Call Today