Value selling in materials testing? In a market that was estimated to be worth US$6.4 billion in 2023, considering value and how it can be delivered has real value! It might not be a topic that grabs the headlines, but it is absolutely essential for success. Trust me, by the end of this read, you’ll understand why Value Selling in …
Apathy is alive and well… Extraordinary isn’t it? At a time like this, when sitting back and doing nothing really isn’t an option, how many people are doing exactly that. Sitting back. Hoping things will get better. And they might – but then again, they might not, at least not for a while. Are you still doing the same things you did 6, 12, …